การประเมินชุมชนพหุวัฒนธรรมให้เข้มแข็งด้วยมิติเทคโนโลยีเชิงสร้างสรรค์ และการท่องเที่ยวอย่างยั่งยืนในจังหวัดแม่ฮ่องสอน

Abstract

This study was participatory action research. The objectives are to manage the research plan for efficiency, follow up and examine the research project under the research plan according to the objectives, and formulate a strategy for cultural community tourism management at the provincial level. The main activities were the evaluation and monitoring of research results in 15 communities in Pai, Pang Mapha, Muang, Khun Yuam, and Mae La Noi districts in Mae Hong Son Province. The results of the research showed that the research project under the research plan was carried out according to the plan. Budget expenditure is effective. 15 ethnic groups were included in the research area of Pai, Pang Mapha, Muang, Khun Yuam, and Mae La Noi districts. Stakeholders of this research project were benefited. There were establishments of civil society model network under the “SSDC” model (Strength Sustainable Development Civil Society) and community of Shan identity model, "FICES" (Sustainable Education Community Identity of Tai-Yai Faith) There were 5 community products which were a pendant with a python in a flower pattern, pheasant symbol pendant, Lawa cloth, coffee grounds soap, and tea from coffee flowers. This study established a community tourism and homestay database system registered under the username "Hilltribehomestay". (URL: https://hilltribehomestay.com) The communities were very satisfied and participated in this research as well as to develop better products and services. This study will present a model of cultural community tourism management to formulate the strategy of Mae Hong Son Province.